Branding strategy for Mobinil Essay

1. Given all the changes in the suckering dodge for Mobinil over the years, has the Mobinil brand conveyed a consistent meaning to guests? Is this a benefit or injustice as the fluid run provider business moves forward in Egypt with the entry of Etisalat and Vodafone?In my opinion, Mobinil has conveyed a consistent meaning to customers because even subsequently years of existing, they cool off focus on their main mission providing veritable and simple services that increase interaction and improve communication. I consider that entry of Etisalat and Vodafone was a benefit, because even though Mobinil was not a monopoly anymore, it still could learn from competitors and improve their service to satisfy customers needs. Mobinil does researches to be aw atomic number 18 of competitors strengths and weaknesses that financial aid the company to stay successful.2. What is Mobinil marketing? What are customers really buying?Mobinil is selling mobile tresss and services. Customer s are buying ability to communicate and on-the-go connectivity core product. They are buying mobile devices and services actual product. While buying mobile devices, people also get warranties and instructions that help them with using the device augmented product.3. Will the many reasons for Mobinils success continue to drill with the increasing presence of Vodafone and Etisalat? Why or why not?In my opinion Mobinil will still be successful because the company ever so does researches to know what competitors are doing, so they can provide better service for their customers. Mobinil now is the leader for mobile services in Egypt and I entrust they will continue to improve their work because of their successful marketing strategy and customers loyalty.4. What futuristic strategic recommendations would you make to the Mobinil brand managers? Try to meet customer expectations and reach the desired level of excellence. Mobinil should also make more agreements with networks in